LIVE Search Maps for India

November 4, 2008 at 4:51 am Leave a comment

Microsoft India on Monday launched its map services to join the league of Google and Yahoo!.

“Live Search Maps for India will allow users to search for geographical information, places of general interest and business listings both on the PC and mobile phones,” Microsoft India Consumer and Online Marketing Operations Head Rishi Srivastava said here.

Similar services are already being offered by its rivals Google, Yahoo and domestic firms like MapMyIndia.

The first version of the local mapping service for India has been developed by the company’s India Development Centre (IDC) in Hyderabad.

Microsoft’s map services will offer detailed listings and street maps for nine cities, business listings across 29 cities and access to highway networks to 20,000 cities and towns.

The nine cities include the four metros along with Bangalore, Hyderabad, Pune, Ahmedabad and Jaipur.

Talking about the revenue model, Srivastava said, “The service is free for consumers. We will generate revenues through advertisements but that will be later. Currently, we are focusing on generating unique consumer experience to have people using the service.”

The service will allow the user see business listings across 29 major cities like Pune, Agra, Allahabad, Amritsar, Bhubaneshwar, Chandigarh, Cochin, Coimbatore, Jaipur, Jalandhar, Kanpur, Lucknow, Ludhiana, Mangalore, Nagpur, Nasik, Patiala, Patna, Rajkot, Surat, Vadodara and Vishakapatnam.

“In the near future, we plan to add new features such as landmark-based driving directions, satellite imagery and related features for India,” IDC General Manager (Live Search and MSN Technologies) Gurpreet Pall said.

How Can Live Search Maps Help?

— Short city names such as “Blr”, “Hyd” ”Dl” will take you to the city of Bangalore, Hyderabad or Delhi. While you are in a particular city, say, Bangalore, “MG Road” will show the MG Road on the map of Bangalore and other MG Roads in India as suggestions.

— While you are in Hyderabad, the query “Bangalore Golf Course” will place the pushpin on the “Bangalore Golf Course, Bangalore” at their exact position on the map while showing other golf courses in India as suggestions.

— “Airport, Delhi” will lead to the “Indira Gandhi International Airport, Gurgaon Road, New Delhi, Delhi” at the exact position on the map.

— If a user poses the location query “#643, Janu’s Residency, CMH Road, 100 ft road, Blr” it will return with the suggestion “Chinmaya Mission Hospital Road, 100 Feet Road, Indiranagar, Bangalore, Karnataka, India”.

— If user is in Bangalore and queries for “MG Road”, he will get “MG Road, Bangalore”. If the user searches for “Begumpet”, he or she will get “Begumpet, Hyderabad”

The services may be accessed at – PC Version and – Mobile Version


Entry filed under: ahmedabad, Microsoft, Technology, Web 2.0. Tags: , , , .

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